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NRF Advocacy Policy Agenda

Policy Agenda

Retail supports one in four American jobs and drives a large percentage of our nation’s new job growth. The retail industry's policy agenda is focused on jobs, innovation and consumer value.

As the nation’s largest private sector employers, decisions made every day in Washington have a profound impact on retailers’ ability to do business and serve their customers. But it’s bigger than just retail. These issues are vital to the overall economic competitiveness and growth of the United States, making congressional attention even more critical. NRF developed the Retail Opportunity Index to measure the support of policies that contribute to a vibrant, healthy retail industry and U.S. economy.

The index is measured in six key areas through House and Senate votes and sponsorship of legislation. By addressing these priorities, the index will help identify members of Congress who support pro-growth policies. The Retail Opportunity Index is also the criteria upon which NRF selects the winners of the retail industry's annual "Heroes of Main Street" awards.

The NRF Retail Opportunity Index encourages Congress to: