Before giving in to your kid's plea for a new toy, you may want to collect some information about it. Why? Well, for one thing, that toy may want to collect information about your kid. I’m talking about internet-connected smart toys with cameras, microphones, and sensors. The ones that know your kids’ voices (and yours). Smart toys that silently collect data on each interaction, listen to conversations, and share their location while kids play.

“I’m calling from [pick any bank]. Someone’s been using your debit card ending in 2345 at [pick any retailer]. I’ll need to verify your Social Security number — which ends in 8190, right? — and full debit card information so we can stop this unauthorized activity...”

Do you work for a charity or other non-profit? If so, you know that your organization collects all sorts of private information, including details about people you serve and financial information related to donors. Your own personal information, too, is probably in your organization’s employee records. Cyber criminals would love to get their hands on that data. You can help protect your organization using the information at FTC.gov/Cybersecurity.

If you own a small business, you know it’s critical to protect your business from cyber threats. Today, the FTC launched new cybersecurity resources for small businesses. What better time to check out these new resources than now – it’s National Cybersecurity Awareness Month and this week’s theme is cybersecurity at work.

The campaign is co-branded with the National Institute of Standards and Technology (NIST), the Department of Homeland Security (DHS), and the Small Business Administration (SBA).