Overview
The purpose of the #VaccinateNY campaign is to build trust in the vaccine, get out the facts and help generate enthusiasm around the COVID-19 vaccines.
This page includes materials that New Yorkers can use to help build awareness of the facts and to educate their family, friends and communities about the COVID-19 vaccines.
Social Media
Getting vaccinated is the best way to protect yourself from COVID-19.
Sample Message:
Getting the vaccine is the BEST way to protect yourself from COVID-19. Let's #VaccinateNY. ny.gov/vaccine
Graphics for Twitter:
Option 1 | Option 2 | Español 1 | Español 2
Graphics for Instagram or Facebook:
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The COVID-19 vaccine cannot give you COVID.
Sample Message:
FACT: The COVID-19 vaccines cannot give you COVID. The vaccines are not made with the live virus. For more information, visit ny.gov/vaccine.
Graphics for Twitter:
Option 1 | Option 2 | Español 1 | Español 2
Graphics for Instagram or Facebook:
Option 1 | Option 2 | Español 1 | Español 2
The COVID-19 vaccine is free.
Sample Message:
The COVID-19 vaccine is free for all New Yorkers. When it’s their turn, New Yorkers will never have to worry about the cost.
Learn more about NY’s vaccine distribution: www.ny.gov/vaccine
Graphics for Twitter:
Option 1 | Option 2 | Español 1 | Español 2
Graphics for Instagram or Facebook:
Option 1 | Option 2 | Español 1 | Español 2
Stickers
Posters
Posters that you can download and print for your place of work, community buildings and other areas.
Resources
This toolkit will be updated regularly. Check back for updates.
- Providers
- Frequently Asked Questions
- Frequently Asked Questions (Español)
- CDC’s Frequently Asked Questions
- CDC webpage on how they are ensuring COVID-19 vaccine safety
- CDC’s “8 Things to Know about the U.S. COVID-19 Vaccination Program”
- CDC explainer on mRNA vaccines
- CDC guide with key facts on COVID-19 vaccines
- CDC guide explaining how COVID-19 vaccines work
- CDC guide explaining the benefits of the COVID-19 vaccine
- FDA webpage explaining the vaccine development process
- General vaccine safety information from the CDC
- How do viral vector vaccines work?
- Explanation of the FDA’s Emergency Use Authorization
- Video explainer of the FDA’s Emergency Use Authorization
- What to expect after your JJ&J COVID-19 vaccine