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  "Seventy-four percent of children who are kidnapped and later found murdered are killed within the first 3 hours after being taken. As AMBER Alert Coordinator, I am working closely with local law enforcement and broadcasters to speed the safe recovery of every abducted child."
 

--Deborah J. Daniels,
Assistant Attorney General and
National AMBER Alert Coordinator


Public Service Announcements
Broadcasters who wish to air the PSAs, Pls. visit the National Association of Broadcasters' web site at www.nab.org.
  • PSA 1 - Running Time: 00:13 sec (QTime, WinMedia)
  • PSA 2 - Running Time: 00:19 sec (QTime, WinMedia)
  • PSA 3 - Running Time: 00:30 sec (QTime, WinMedia)



  • AMBER Alert Nat'l Strategy
  • ASSESS Current AMBER activity
  • CREATE a coordinated AMBER network
  • COMMUNICATE "lessons learned"


  • The information and statements contained on this official Department of Justice AMBER website shall not be used for the purposes of advertising, nor to imply the endorsement or recommendation of the United States Government.
     
    Reference herein (including any document posted hereon or linked hereto) to any specific AMBER or AMBER-related commercial products, processes, or services by trade name, trademark, manufacturer, or otherwise, does not necessarily constitute or imply its endorsement, recommendation, or favoring by the United States Government.


       Highlights
     
    Remarks of Assistant Attorney General Deborah J. Daniels, Office of Justice Programs, at the Second National AMBER Alert Conference "Bringing Our Children Home" (Dated: September 8, 2004)


    Press Release: Justice Department Announces New AMBER Alert Public Service Announcements and Website


    Press Release: Justice Department Announces New AMBER Alert Public Service Announcements and Website


    Progress Report on the National AMBER Alert Strategy


    News from the Department of Transportation:
         - AMBER Plan Implementation Assistance Program RFA
         - Report on Messaging Practices for Dynamic Message Signs (Memo to the field offices)


    Successful AMBER Alert Recovery Stories


    Guidance on Criteria for Issuing AMBER Alerts - From the National AMBER Alert Coordinator


    Presidential Message for National Missing Children's Day 2004 (Dated: May 17, 2004)


    Publications Advisory (Dated: May 19, 2004)

        
      4/30/03 - President Signs PROTECT Act

    President's Remarks Upon Signing of S. 151, the Protect Act

    THE PRESIDENT: Thanks a lot for the warm welcome, and welcome to the Rose Garden in the White House. What a beautiful day. I'm glad you all are here and I'm pleased that you could join us on a day a vital piece of legislation becomes the law of the land.       Complete Version
        
     
      
    10/2/02 - President Bush's White House Conference Remarks

    Remarks by the President of at White House Conference on Missing, Exploited, and Runaway Children

    Ronald Reagan Building
    Washington, D.C.
    12:09 P.M. EDT

    THE PRESIDENT: Thanks for coming. One of the reasons I like this job so much is you get to be introduced by your wife. (Laughter). And I appreciate Laura's love and compassion for all children, and I appreciate the job she's doing. I'm a lucky man to be able to call her my wife -- call her my wife. And thanks for coming.       Complete Version
      
    President's Remarks
     
     From Attorney General John Ashcroft:
    Remarks of Attorney General John Ashcroft White House Conference on Missing,Exploited and Runaway Children

    October 2, 2002

    Good morning. It is truly an honor to be here with you today as we renew our resolve and our commitment to defending and protecting America's children. I want to thank President Bush for convening this unprecedented conference, and for his steadfast dedication to ensuring that all America's children have the opportunity to grow up safe, strong, and free. I thank also the many law enforcement officials who are here today. You are on the front lines of the mission to protect our children, and I commend you for your sacrifice and your service. I want to thank the many parents of victims who are here today. Your losses are immeasurable, yet you continue to share your experiences, offer your support, and spread your hope. Your stories are inspiration and motivation to all of us. Today, we honor your children, and we commit ourselves to doing everything in our power to prevent another child from being victimized.      Complete Version
     
      Attorney General Ashcroft Announces National AMBER Alert Coordinator at the Department of Justice

    October 2, 2002

    WASHINGTON, D.C. - Attorney General John Ashcroft today designated the Assistant Attorney General for the Office of Justice Programs as the National AMBER Alert Coordinator at the Department of Justice. At today's first-ever White House Conference on Missing, Exploited, and Runaway Children, President Bush directed the Attorney General to designate a Justice Department officer to serve as AMBER Alert Coordinator to help expand the AMBER Alert system nationwide. AMBER plans are voluntary partnerships between law enforcement and public broadcasters to send out messages over the Emergency Alert System notifying the public a child has been abducted and aiding efforts to find both child and suspect.      Complete Version
        
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