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Communicating Health: Priorities
and Strategies for Progress

Office of Disease Prevention and Health Promotion logo

Acknowledgments/Credits

The Office of Disease Prevention and Health Promotion (ODPHP) acknowledges the following individuals and organizations for their part in the creation of the Health Communication Focus Area Action Plans.

Cynthia Baur, ODPHP, U.S. Department of Health and Human Services (HHS), Health Communication Focus Area Lead and Managing Editor of the Action Plans

Mary Jo Deering, ODPHP, HHS, Deputy Director for Management and e-Health and former Health Communication Focus Area Lead

Members of the Steering Committee for the October 12, 2001, meeting

  • Kelly Alley, Health Communications Special Interest Group, Society for Public Health Education
  • Elaine Arkin, Consultant
  • Cynthia Baur, ODPHP, HHS
  • Amy Chadwick, Healthy People 2010 Committee of the Health Communication Working Group, American Public Health Association (APHA)
  • Mary Jo Deering, ODPHP, HHS
  • Alicia Dorsey, Health Communication Division, National Communication Association (NCA)
  • Vicki Freimuth, Office of Communication, Centers for Disease Control and Prevention (CDC), HHS
  • Thomas Gordon, Healthy People 2010 Committee of the Health Communication Working Group, APHA
  • Gary Kreps, National Cancer Institute (NCI), National Institutes of Health (NIH), HHS
  • Terry Long, National Heart, Lung, and Blood Institute (NHLBI), NIH, HHS
  • Scott Ratzan, Journal of Health Communication
  • Barbara Rimer, NCI, NIH, HHS
  • Kim Witte, Health Communication Division, International Communication Association

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Sponsors of the October 12, 2001, meeting

  • Health Communication and Informatics Research Branch, Behavioral Research Program, NCI, NIH, HHS
  • Healthy People 2010 Committee of the Health Communication Working Group, APHA
  • Office of Communications and Public Liaison, NIH, HHS
  • Office of Communication, CDC, HHS

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Drafters of the background papers/action plans
Objective 11-1

  • Robert Gold, University of Maryland
  • Nancy Atkinson, University of Maryland

Objective 11-2

  • Rima Rudd, Harvard School of Public Health

Objective 11-3

  • Christine Prue, CDC, HHS

Objective 11-4

  • Cynthia Baur, ODPHP, HHS

Objective 11-5

  • Gary Kreps, NCI, NIH, HHS
  • Thomas Gordon, Temple University

Objective 11-6

  • Debra Roter, Johns Hopkins Bloomberg School of Public Health
  • Gregory Makoul, Feinberg School of Medicine, Northwestern University

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Participants in the small groups of experts
Objective 11-1

  • Rachel Anderson, Benton Foundation
  • Stephen Downs, U.S. Department of Commerce (at the time of the meeting)
  • Keith Fulton, AOL Time Warner Foundation
  • Brian Komar, Leadership Conference on Civil Rights
  • Frank Principi, National Governor's Association (at the time of the meeting)
  • Elisabeth Stock, Computers for Youth
  • Note taker: Sara Coggins, NCI, NIH, HHS

Objective 11-2

  • Marin Allen, National Institute on Deafness and Other Communication Disorders (NIDCD), NIH, HHS
  • Elaine Arkin, Consultant
  • Terry Davis, Louisiana State University (LSU) School of Medicine
  • Sue Martone, ODPHP, HHS
  • Ron Pugsley, U.S. Department of Education
  • Joanne Schwartzberg, American Medical Association (AMA)
  • Yvonne Thayer, Virginia Department of Education
  • Note taker: Stephanie Smith, Johns Hopkins Bloomberg School of Public Health

Objective 11-3

  • John Burklow, NIH, HHS
  • Robert Hornik, Annenberg School for Communication, University of Pennsylvania
  • Craig Lefebvre, Prospect Center
  • Terry Long, NHLBI, NIH, HHS
  • Susan Middlestadt, Academy for Educational Development
  • Note taker: Sara Alden, NCI, NIH, HHS

Objective 11-4

  • Chuck Bell, Consumers Union
  • Carol Cronin, Markle Foundation
  • Guy D'Andrea, URAC
  • Bob Denniston, Office of National Drug Control Policy
  • Joan Dzenowagis, World Health Organization
  • Note taker: Marianne Glass Duffy, National Institute of Nursing Research, NIH, HHS

Objective 11-5

  • Michael Barnes, Brigham Young University (BYU)
  • Don Cegala, Ohio State University
  • Dianne Needham, NCI, NIH, HHS
  • Barry Portnoy, NIH, HHS
  • Michael Slater, Colorado State University
  • K. Viswanath, NCI, NIH, HHS
  • Note taker: Heather Burns, NCI, NIH, HHS

Objective 11-6

  • Kaytura Felix Aaron, Agency for Healthcare Research and Quality, HHS
  • Charmaine Cummings, NCI, NIH, HHS
  • Mary Jo Deering, ODPHP, HHS
  • Barbara Sharf, Texas A&M; University
  • Robert Shochet, American Academy on Physician and Patient
  • Note taker: Laura Zauderer, NCI, NIH, HHS

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Organizations that sponsored presentations of the action plans

  • APHA
  • Kentucky Conference on Health Communication, Department of Communication, University of Kentucky, Lexington
  • NCA

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Members of the Healthy People 2010 Health Communication Focus Area Work Group (2002)

  • Mariela Alarcon-Yohe, Association of State and Territorial Directors of Health Promotion and Public Health Education
  • Marin Allen, NIDCD, NIH, HHS
  • Michael Barnes, BYU
  • Jill Bartholemew, NCI, NIH, HHS
  • Blake Crawford, Office of Minority Health, HHS
  • Terry Davis, LSU School of Medicine
  • Connie Dresser, NCI, NIH, HHS
  • Kay Garvey, Office of Communications, Health Resources and Services Administration (HRSA), HHS
  • Thomas Gordon, Temple University
  • Elizabeth Howze, Agency for Toxic Substances and Disease Registry, HHS
  • Leslie Hsu, ODPHP, HHS
  • Rosemary Janiszewski, National Eye Institute, NIH, HHS
  • Linda Johnston-Lloyd, HRSA, HHS
  • Cynthia Jorgensen, National Center for Chronic Disease Prevention and Health Promotion, CDC, HHS
  • Sandra Kappert, Centers for Medicare & Medicaid Services, HHS
  • Gary Kreps, NCI, NIH, HHS
  • Naomi Kulakow, Center for Food Safety and Applied Nutrition, Food and Drug Administration, HHS
  • James Lindenberger, Best Start Social Marketing
  • Edward Maibach, Porter Novelli
  • Nelia Nadal, Center for Substance Abuse Prevention, Substance Abuse and Mental Health Services Administration, HHS
  • Reba Novich, NIH Osteoporosis and Related Bone Diseases, National Resource Center
  • Karen Pocinki, National Institute on Aging, NIH, HHS
  • Barry Portnoy, NCI, NIH, HHS
  • Christine Prue, National Center on Birth Defects and Developmental Disabilities, CDC, HHS
  • Scott Ratzan, Journal of Health Communication
  • Valerie Scardino, Office of Women's Health, HHS
  • Joanne Schwartzberg, AMA
  • Sue Stableford, AHEC Health Literacy Center, University of New England
  • Sharyn Sutton, Sutton Group
  • Jean Wooldridge, Fred Hutchinson Cancer Research Center

ODPHP would like to offer special recognition to Thomas Gordon, Suzanne Hogan, Amy Chadwick, Holly Massett, and the other members of the Healthy People 2010 Committee of the Health Communication Working Group, Public Health Education and Health Promotion Section, APHA, for undertaking their own assessment of the health communication objectives and encouraging ODPHP to develop the action plans.

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Contents
Background on the Health Communication Focus Area in Healthy People 2010
Introduction to the Health Communication Action Plans
Objective 11-1. Internet Access in the Home
Objective 11-2. Improvement of Health Literacy
Objective 11-3. Research and Evaluation of Health Communication Programs
Objective 11-4. Disclosure of Information To Assess the Quality of Health Web Sites
Objective 11-5. Centers for Excellence in Health Communication
Objective 11-6. Healthcare Providers' Communication Skills
Acknowledgments/
Credits
Appendix. Examples of Stakeholders Involved in Technology Diffusion and Internet Access Initiatives