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Press Release
Technical Details Below
Helping Children Learn National Priority Emblazoned on U.S. Postage Stamp
WASHINGTON – The United States Postal Service will put education at the head of the class with the issuance of the Helping Children Learn stamp at a ceremony at the National Postal Museum here February 18. The commemorative will be issued in a self-adhesive sheet of 20 stamps.
"Across the nation, hundreds of organizations and thousands of volunteers are mobilizing to meet the nation’s educational goals. The Helping Children Learn stamp symbolizes that commitment and depicts the basic building block for achieving it -- the dedication of individual Americans who care enough to give the gift of learning to their families and fellow citizens," said Postmaster General Marvin Runyon.
The stamp, which features an adult and child reading together, was designed by children’s book artist Christopher Van Allsburg, winner of two Caldecott medals. "The stamp design I created is a style explored and embraced by the designers of English railway posters in the 1920s and 1930s," Van Allsburg said. More than 100 million Helping Children Learn stamps will go on sale nationwide on February 18.
In March 1994, the Congress passed the Goals 2000: Educate America Act, recognizing the need for all citizens to continually update their knowledge and skills to effectively participate in a world of rapid social and technological change.
President Clinton last summer announced a national literacy campaign called "America Reads," with the national goal that by the third grade every American child should possess the basic building block for learning, the ability to read.
The stamp issuance coincides with the 100th anniversary of the National PTA, the oldest and largest volunteer association in the United States working exclusively on behalf of children and youth. The PTA was founded by Alice McLellan Birney and Phoebe Apperson Hearst as the National Congress of Mothers in 1897 in Washington, DC. The Postal Service issued a stamp in 1972 honoring the 75th anniversary of the PTA. It depicted a blackboard with Parent Teachers Association and P.T.A. written in chalk and the dates 1897-1972.
HOW TO ORDER THE FIRST DAY OF ISSUE POSTMARK
Customers have 30 days to obtain the first day of issue postmark by mail. They may purchase the new stamps at a local post office, affix the stamps to envelopes, address the envelopes (to themselves or others), and place them in a larger envelope addressed to: HELPING CHILDREN LEARN STAMP
POSTMASTER 900 BRENTWOOD RD NE WASHINGTON, DC 20066-9991
Requests for first day of issue cancellations must be postmarked by March 20, 1997. The Philatelic Fulfillment Service Center also offers first day covers for new issues. These are blank covers (without cachets) with new stamps affixed and postmarked with the official "First Day of Issue" cancellation. First day covers will remain on sale for at least one year after each stamp’s issuance. Customers may place an order or request a USA Philatelic Catalog by phoning 1-800-STAMP-24, or by writing to: USA PHILATELIC CATALOG, PO BOX 57, GRAND RAPIDS MN 55744-0057.
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Chart of Technical Details
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Helping Children Learn Issue: Helping Children Learn Denomination & Type of Issue: 32-cent Commemorative Format: Pane of 20 Series: N/A Issue Date & City: February 18, 1997 Washington, DC 20066 Designer: Chris Van Allsburg Previous Designs & Years: None Engraver: North American Roto Engraver Art Director: Richard Sheaff Typographer: Richard Sheaff Modeler: Avery-Dennison Manufacturing Process: Gravure Printer: Avery-Dennison (AVR) Printed at: AVR Clinton, SC Press Type: Dia Nippon Kiko Stamps Per Pane/Sheet: 20 Print Quantity: 122 million stamps Paper Type: Pre-phosphored Gum Type: Self-adhesive Processed at: AVR Clinton, SC Colors (PMS Colors): Yellow, red, blue, black Image Area: 1.084 x 1.413 in. / 27.5336 x 35.8902 mm Overall Size: 1.225 x 1.560 in. / 31.115 x 39.624 mm Full Pane Size: 7.250 x 6.750 in. / 184.15 x 171.45 mm Plate Size: 160 stamps per revolution Plate Numbers: "V" followed by four (4) single digits Marginal Markings: "Ó 1996 USPS" · Price · Plate Position Diagram · Plate Numbers Catalog Item Number: 4421 Pane of 20 - $6.40 442161 First Day Cover - $.53
HOW TO ORDER THE FIRST DAY OF ISSUE POSTMARK
Customers have 30 days to obtain the first day of issue postmark by mail. They may purchase the new stamps at a local post office, affix the stamps to envelopes, address the envelopes (to themselves or others), and place them in a larger envelope addressed to: HELPING CHILDREN LEARN STAMP
POSTMASTER 900 BRENTWOOD RD NE WASHINGTON, DC 20066-9991
Requests for first day of issue cancellations must be postmarked by March 20, 1997. The Philatelic Fulfillment Service Center also offers first day covers for new issues. These are blank covers (without cachets) with new stamps affixed and postmarked with the official "First Day of Issue" cancellation. First day covers will remain on sale for at least one year after each stamp’s issuance. Customers may place an order or request a USA Philatelic Catalog by phoning 1-800-STAMP-24, or by writing to: USA PHILATELIC CATALOG, PO BOX 57, GRAND RAPIDS MN 55744-0057.
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