II. Corporate Goals Ginnie Mae exists to help improve affordable housing opportunities for low- and moderate- income American families.  This opportunity- and the ability for all Americans to own homes - has increased in recent years, as more than two-thirds of American families have achieved homeownership.  Ginnie Mae’s vision of helping more Americans own their own homes has been captured in three overar- ching goals.  These goals guide the organiza- tion, its activities, and the utilization of its resources, in focusing on tangible outcomes and results, rather than basic outputs and processes.  The goals to which Ginnie Mae holds itself accountable are as follows: Goal 1: Excellence in Customer Service Ginnie Mae will provide excellent service to its customers.  “Customers” include program participants (e.g., issuers and investors) and other stakeholders (e.g., homeowners and prospective homeowners, taxpayers, securities holders, FHA, VA, RHS and HUD PIH). Goal 2: Leadership Role in the Industry Ginnie Mae will play a leadership role in the affordable lending marketplace.  Leadership includes taking action to increase affordable homeownership and rental housing nation- wide through the introduction of new prod- ucts and expansion of affordable mortgage credit. Goal 3: Integrity and Excellence in Financial Management Ginnie Mae will manage its financial risk. Ginnie Mae believes that, through adherence to these important goals, it can faithfully meet its mission and achieve its vision, while responding effectively to the needs of the American public and the mortgage industry. While Ginnie Mae has always delivered public benefits through its pivotal role in the afford- able lending marketplace, it is also a strong market innovator. For instance, in 1970 Ginnie Mae was the first to issue MBS and continues to seek enhancements and improve- ments to this product. In recent years, the Targeted Lending Initiative (TLI) program has exemplified Ginnie Mae’s approach to market innovation: Ginnie Mae’s program comple- ments and supports private market operations and avoids supplanting them. Thus, the TLI program rewards lenders in underserved areas without an elaborate set of regulations or compliance requirements.  Lenders are auto- matically credited through the GinnieNET system if they qualify for the program. While this program increases market liquidity, mar- ket incentives are not altered in any way that might limit investment by the same lenders in other housing markets. 6 G i n n i e   M a e   A n n u a l   R e p o r t   2 0 0 1