Traffic Safety Digest  
Winter 2003
 
Project Characteristics
Collaborative effort
Program Areas
School Bus Safety

Type of Jurisdiction
County

Targeted Population
Motorists

Jurisdiction Size
140,000

Funding
Section 402: $2,500
Other: $7,500 
(Cumberland County)

Contact
Joseph Callavini
Coord. of Pupil Transp. Svcs.
17 W. Landis
Vineland, NJ 08360
(856) 794-6700 ext.2212 
(856) 794-3087 fax

Digest Listing


     

NEW JERSEY
You Can't Afford to Pass


PROBLEM IDENTIFICATION

According to the National Highway Traffic Safety Administration (NHTSA), an average of 27 children die in school bus related traffic crashes each year. Seven of these deaths involve school bus occupants and twenty involve pedestrians. Approximately one-half of the pedestrians are between five and seven years old.

Stop-arm violations (the act of illegally passing a school bus that has the red lights flashing) are relatively common and considered to be the most dangerous driving behavior. Fortunately, the numbers of actual fatalities or injuries that result from this violation are low, however, the potential for tragedy is high. School bus drivers from across the nation including those in Cumberland County have complained about this issue for many years.  

In response to numerous complaints from bus drivers, the Transportation Supervisor (from the Vineland Board of Education) met with a representative from the sheriff’s department and a school bus driver trainer to determine a plan of action. A survey that asked drivers to document all illegal passes for a consecutive five days was developed and distributed to all bus drivers in the county. Thirty drivers responded documenting a total of 95 illegal passes.

GOALS AND OBJECTIVES

The goals and objectives of this project was to:

  • Decrease the number of stop-arm violations by motorists;
  • Increase driver awareness on the New Jersey School Bus law; and
  • Focus on increasing the number of bus drivers who reported violations.

STRATEGIES AND ACTIVITIES

The Cumberland County Sheriff’s Safety Task Force decided on using a three-pronged approach to address these issues.

  1. Educate motorists. The Task Force created posters, handouts, and street signs with information about the law and penalties for violation. Twenty-five metal road signs with the words, “You can’t afford to pass this (picture of a school bus) in Cumberland County,” were placed on roadways throughout the county. In addition, 1000 posters and 10,000 palm cards were distributed.
  2. Educate bus drivers. In order to get all bus drivers to report illegal passes, an education program that defined the problem and addressed the ways in which the task force would address it was provided to drivers throughout the county. Drivers felt that the current reporting process was inconvenient and time consuming. A new, streamlined system allowed drivers to fill out a simple form with all the pertinent motorist information. The completed form would be forwarded to the Cumberland County Sheriff’s Safety Task Force who would send a letter to the violator explaining the incident and resulting legal consequences.
  3. Increased enforcement. The sheriff’s deputy’s, municipal police, and state police were asked to be more visible at times when children were being transported to and from school. Certain areas of the county, designated by bus drivers as high risk, had additional enforcement present.

RESULTS

To date, there has been a 60 percent reduction in stop-arm violations.

    

 
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