Ready-to-Use Outreach Tools

The materials on this web site are intended to serve as a basic template for your media and partnership outreach efforts to promote highly visible enforcement.

Localize Your Campaign

These templates are easily tailored to meet your specific needs. Use the following state data links to make your campaign more relevant and interesting to local audiences, officials and reporters.

Drop in Article for the Military

Alcohol State Crash Statistics

Alcohol Crash Cost State Fact Sheets

State Alcohol Fatality Rates

Most Recent Research

Need More Help?

Contact us at:

NHTSA Regional Offices

Office of Communications & Consumer Information

(202) 366-9550

Keep America's Families Safe from Impaired Drivers

Prevent Impaired Driving --
Join the You Drink & Drive. You Lose. National Crackdown!
This kit will help you coordinate your local You Drink & Drive. You Lose. highl visibility enforcement with the national campaign's efforts. Our goal is to create a clear and united message that impaired driving is a serious crime that will not be tolerated in any community. The following materials were developed to help you get started and to take advantage of the power of a nationally recognized and successful campaign.

Check back weekly for new materials!

• Introduction
• Community Action Planner (Sample Proclamation and Support Letter)
• Law Enforcement Action Planner
• Saturation Patrols & Sobriety Checkpoints Guide
• Small Scale Sobriety Checkpoints
• Press Release
• Op Ed
• Talking Points
• Bounce Back Card
• Fact Sheet
• Public Service Announcements
• Logo Sheet (Camera Ready Art)
• Poster (10" x 12")
• Available in Spanish
• 04-05 Crackdown Schedule