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The
New Label--It's Clearly Better
Radio Public Service Announcements
The following transcripts are radio public service announcements
for the new over-the-counter label.
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"Footsteps" A script
for a 30-second recorded radio announcement
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"Symptoms" A
script for a 30-second recorded radio announcement
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Live-Read Announcements.
Two 30-second, two 20-second, one 15-second, and one 10-second live-read
announcements
"Footsteps"
This resource is also available as an audio
file
(Requires free RealOne
Player software)
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- Sound effect:
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ANIMATED FOOTSTEPS ECHOING IN EMPTY ROOM MYSTERIOUS, PINK PANTERESQUE
MUSIC
- Man's voice:
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(CHARACTER VOICE, LIGHT-HEARTED AND FUN) Let's see, decongestants,
decongestants, deco...
- Sound effect:
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HE APPEARS TO RUN INTO SOMETHING. THINGS CRASH TO THE FLOOR.
- Man's voice:
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Ow!
- Sound effect:
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MORE FOOTSTEPS. ANOTHER CRASH IS HEARD.
- Man's voice:
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Oof. Oh, a little light would help.
- Announcer:
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If you're in the dark about choosing over-the-counter medicines, we
have good news. Soon, all over-the-counter medicines will feature new,
easier-to-read labels that clearly show their ingredients, uses,
warnings and directions. For more information, call the Food and Drug
Administration at 1-888-INFO-FDA. The new label. It's clearly better.
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"Symptoms"
This
resource is also available as an audio file
(Requires free RealOne
Player software)
|
- Announcer:
- Does your head pound when looking for the right pain reliever?
- Sound effect:
- THROBBING, POUNDING SOUND
- Announcer:
- Do you get exhausted comparing sleep aids?
- Sound effect:
- YAWN
- Announcer:
- Is choosing the best sore throat medicine getting harder to swallow?
- Sound effect:
- STRAINED GULP
- Announcer:
- If medicine labels confuse you, here's good news. Soon, all
over-the-counter medicines will feature easier-to-read labels that clearly
show their ingredients uses, warnings and directions. For information,
call the Food and Drug Administration at 1-888-INFO-FDA. The new label.
It's clearly better.
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back to top
Live-Read Announcements
Two 30-second, two 20-second, one 15-second,
and one 10-second live-read
announcements. |
30-second script:
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Yes it’s true: certain things in life are
confusing. Tax forms, algebra, how to make 12 o’clock stop blinking
on your VCR. But there are times when things shouldn’t be confusing.
Like when it comes to the labels on over-the-counter medicines. Soon,
all over-the-counter medicines will feature new, easier-to-read labels
that clearly show their ingredients, uses, warnings and directions.
For more information, call the Food and Drug Administration at
1-888-INFO-FDA. The new label – It’s clearly better.
30-second script:
Soon, all over-the-counter medicines will have one
thing in common: simplicity. That’s because all over-the-counter
medicines will feature new, easier-to-read labels that clearly show
their ingredients, uses, warnings and directions. Because if
there’s one symptom we all want to relieve, it’s confusion. For
more information, call the Food and Drug Administration at
1-888-INFO-FDA. Again, that’s 1-888-INFO-FDA. The new label
–It’s clearly better.
- 20-second script:
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- While it’s true there are certain things in life
that are confusing, there are times when things shouldn’t be. Like
when it comes to the labels on over-the-counter medicines. Soon, all
over-the-counter medicines will feature new, easier-to-read labels.
For more information, call the Food and Drug Administration at
1-888-INFO-FDA. The new label –It’s clearly better.
- 20-second script:
-
- Soon, all over-the counter medicines will have one
thing in common: simplicity. That’s because all over-the-counter
medicines will feature new, easier-to-read labels that clearly show
their ingredients, uses, warnings and directions. For more
information, call the Food and Drug Administration at
1-888-INFO-FDA. The new label –It’s clearly better.
- 15-second script:
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- Tired of being confused when comparing
over-the-counter medicines? Soon, all over-the-counter medicines
will feature new, easier-to-read labels. For more information, call
the Food and Drug Administration at 1-888-INFO-FDA. The new label
– It’s clearly better.
- 10-second script:
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- Soon, all over-the-counter medicines will feature
new, easier-to-read labels. For more information, call the Food and
Drug Administration at 1-888-INFO-FDA.
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U.S. Department of Health and Human Services
Food and Drug Administration
www.fda.gov
1-888-INFO-FDA
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Back to Consumer Information
FDA/Center for Drug Evaluation and Research
Last Updated: May 15, 2003
Originator: OTCOM/DLIS
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