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National Center For Chronic Disease Prevention and Health Promotion | ||||||||
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Table 6. Topic-Specific Tools: Pro-Tobacco Advertising and Promotions | |||||
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Data Source |
Tobacco-Related Indicators |
Sampling Frame |
Methodology (a), |
Comments |
Contact |
Event Sponsorship
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Topics:
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State and local levels. |
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A limited number of states have conducted this type of survey. |
State health departments. |
Nielsen Monitor Plus
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Topics:
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By market unit (there are 210 units in the country). Subjects: |
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Available to clients, distribution firm, or organization. The costs of obtaining the data sets may be prohibitive. |
New Media Services |
Point-of-Purchase Survey
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Topics:
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State and local levels. Subjects: Retail outlets. |
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Surveys may be conducted overtly or covertly. |
State health departments. State enforcement agencies. |
Product Give-Aways and Promotions
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Topics:
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State and local levels. Subjects: |
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A limited number of states have conducted this type of survey. |
State health departments. |
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Privacy Policy | Accessibility TIPS Home | What's New | About Us | Site Map | Contact Us CDC Home | Search | Health Topics A-Z This page last reviewed May 13, 2004 United States
Department of Health and Human Services |