motorcyclist rounding corner on a country road at night
Traffic Safety Digest
digest edition is Summer 2001
COLORADO
Sober Prom

PROJECT CHARACTERISTICS
Targets hard-to-reach/at risk population
PROGRAM AREA(S)
Alcohol and Other Drugs
Safe Communities
TYPE OF JURISDICTION
City
 
TARGETED POPULATION
High School Students
JURISDICTION SIZE
12,000


PROBLEM IDENTIFICATION
According to data from the Colorado State Patrol, teenage drivers ages 14 to 19 were responsible for 59 of 427 fatal motor vehicle crashes statewide in 1999. Of this alarming total, 19 percent resulted from impaired driving, and 75 percent of the teens who died were not wearing a seat belt. The City of Steamboat Springs has also experienced an increase in alcohol-related teen crashes during recent years, particularly associated with the end of the school year.


GOALS AND OBJECTIVES
In an effort to reduce the number of alcohol-related traffic crash fatalities among Steamboat Springs teenagers, the Steamboat Springs Fire Department developed the Sober Prom program in 1999. Objectives of the program are to:

  • Identify problem behaviors in high school students that contribute to destructive choices
  • Modify student behavior by demonstrating the potential consequences associated with drinking and driving


STRATEGIES AND ACTIVITIES
To help reduce the increasing trend among Steamboat Springs teens to drink and drive, or to ride with someone who has been drinking, the Steamboat Springs Fire Department collaborated with the city's Police Department, Sheriff's Office, Coroner and the Colorado State Patrol to create Sober Prom. This intense two-day program is presented to Steamboat Springs High School students to assist them in reflecting on their decisions. The program communicates a strong message to teens that their individual lives are precious, and that the community would be adversely effected by their death. The premise of the Sober Prom program is that youth will modify their behavior if they are able to observe the ways in which poor decisions can harm themselves, their families and the entire community.

The Sober Prom program begins with a mock car crash involving five students, during which fire department personnel perform a high angle rescue, trying to save the life of one of the victims. In spite of these efforts, all five students die at the crash scene. The Steamboat Springs Coroner, ambulance service, Police Department, Sheriff's Office and the Colorado State Patrol are all present at the scene of the crash. Friends of the five fatally injured students erect memorials of remembrance on the high school grounds. The program concludes with an all-school assembly featuring video footage of the staged crash, and with the victims' parents reflecting on the loss of their children.

A video has been produced capturing the essence of the dramatic two-day Sober Prom program presented to students at Steamboat High School on May 5, 2000. The video documents the efforts of student participants, parents, volunteers, emergency workers, community leaders and sponsors. The video and a complete press package is available for use by any agency wishing to develop a similar program.


RESULTS
The Sober Prom program was presented to Steamboat High School students in May of 1999, 2000 and 2001. Since the program's inception, police reports indicate a substantial decrease in the number of citizen complaints involving underage alcohol parties, and the number of teenage impaired driving arrests.

 

FUNDING
Local: $5,800
CONTACT
Jacqui Campbell
Steamboat Springs Fire Department
P.O. Box 775088
Steamboat Springs, CO 80477
(970) 879-0700
www.steamboatfire.com



National Highway Traffic Safety Administration
Summer 2001
nhtsa's logo, people saving people, www.nhtsa.dot.gov
link to Summer 2001 home page link to the next record