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WHAT IS THE PUBLIC HEALTH PROBLEM?
National
Center on Birth Defects and Developmental Disabilities (NCBDDD) has conducted a
campaign to increase awareness of folic acid among Hispanic/Latina women.
Activities include development of television, radio, and print messages in
English and Spanish. Voluntary public service advertisements and paid
media outreach were conducted. Both interventions focused on folic acid
education for health care providers who work with Hispanic/Latina women. The paid
campaign used community lay health workers (promotoras).
Long term continuation of
this campaign and its evaluation should ultimately change the behaviors of
Hispanic/Latina women prior to pregnancy and decrease the rate of neural tube
defects in the Hispanic/Latino population. This will hopefully close the gap of
health disparities between white and minority populations in the U.S.,
where this birth defect is concerned. |
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Last Updated
on November 03, 2004
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