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National Center For Chronic Disease Prevention and Health Promotion | ||||||||
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Video TranscriptWith the allure of freedom, ruggedness and the great outdoors many brands use the backdrop of western ideology to increase sales among potential consumers, it worked. By showing people hunting, fishing, and playing sports, the deceptive practitioners of the marketing machine learned how to reach people of every nationality and gender. They no longer relied on the addictive nature of tobacco to sell products, but instead struck at the basic fiber of human nature, the ego. With terms such as bolder, stronger and tougher, the industry used psychology to combat scientific truth about smokeless tobacco.
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Privacy Policy | Accessibility TIPS Home | What's New | About Us | Site Map | Contact Us CDC Home | Search | Health Topics A-Z This page last reviewed July 19, 2004 United States
Department of Health and Human Services |
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