MCRC Resources for Teachers

Free Ads

Free television, radio, print and billboard ads* from the MCRC may be used in schools and colleges in various ways:

• In daily school news broadcasts
• In school newspapers, newsletters, hallways, classrooms
• In communications, media production, and media literacy classes
• On school web sites
• In school or college health clinics for continuous viewing
• In ESL/ESOL classes where students are learning English
• By SWAT chapters (Students Working Against Tobacco) organized for youth and college students in some states
• By SADD chapters (Students Against Destructive Decisions)

  Note: Originally founded as Students Against Drunk Driving, this organization now focuses on promoting positive decisions that young people face in their daily lives. SADD often coordinates activities for the Great American Smokeout. Chapters are organized by state and individual school. More information about SADD is available on the Internet at www.saddonline.com.

Order the MCRC free ads on videotape or CD by contacting the MCRC at mcrc@cdc.gov or 770-488-5705 option 2.

* Note: The free print ads and billboards are available only as electronic files on CD. Schools are responsible for printing.

School Visits

Several of the people featured in testimonial ads in the MCRC are eager to visit schools and talk with students. This can be very effective at reaching young audiences when combined with a statewide media campaign featuring these individuals. In addition, a number of sports figures and other celebrities are sometimes available to present at school assemblies. Contact the MCRC at mcrc@cdc.gov or 770-488-5705 option 2 for more information.

Videos, Posters, and Other Materials

The Office on Smoking and Health offers a number of videos, posters of celebrities and athletes, and other materials that can be used in classrooms and youth groups. In addition, these materials can be used for display/exhibit at local and state conventions or meetings for teachers, counselors, and others who work with youth.

• Videotapes and Teacher’s Guides on topics such as health consequences of smoking, glamorization of smoking in television and the movies, tobacco industry marketing practices, media literacy, and more!
• Celebrity and Sports Posters  featuring celebrities such as Boyz II Men, Christy Turlington, Esai Morales, Tony Hawk and Sammy Sosa.
• Sports Initiative Materials  for coaches, administrators, and parents.
• Celebrities Against Smoking

The OSH Publications Catalog also includes a variety of other useful resources, such as tips for quitting smoking, Surgeon General’s Reports and other technical information, and Spanish language materials.

Bulk orders will be handled on a case by case basis depending on quantities available. Please see instructions for bulk orders on the General Materials Order Form.

*  Links to non-Federal organizations are provided solely as a service to our users. Links do not constitute an endorsement of any organization by CDC or the Federal Government, and none should be inferred. The CDC is not responsible for the content of the individual organization Web pages found at this link.

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This page last reviewed June 23, 2004.

United States Department of Health and Human Services
Centers for Disease Control and Prevention
National Center for Chronic Disease Prevention and Health Promotion
Office on Smoking and Health