More Information About Starting Your Small Business
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Strategic Planning
for a Growing Business |
To many people, strategic planning
is something meant only for big businesses, but it is equally applicable
to small businesses. Strategic planning is matching the strengths
of your business to available opportunities. To do this effectively,
you need to collect, screen and analyze information about the business
environment. You also need to have a clear understanding of your business
-- its strengths and weaknesses -- and develop a clear mission, goals
and objectives. Acquiring this understanding often involves more work
than expected. You must realistically assess the business you are
convinced you know well.
In addition, strategic planning has become more important to business
managers because technology and competition have made the business
environment less stable and less predictable. If you are to survive
and prosper, you should take the time to identify the niches in which
you are most likely to succeed and to identify the resource demands
that must be met. Learn more about this topic. |
Strategic Planning for
the Growing Business |
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