National
Bone Health Campaign
Overview
The
National Bone Health Campaign uses a social marketing approach to promote
optimal bone health among girls 912 years. Resources for this campaign
include a Web site for girls, and print materials, radio and print
advertisements for girls and parents. This campaign is a result of a
partnership between two agencies of the U.S. Department of Health and
Human Services (the Centers for Disease Control and Prevention and the
Office on Womens Health), and the National Osteoporosis Foundation.
Powerful Bones. Powerful Girls.TM Web Site
for Girls
Powerful
Bones. Powerful Girls. Web
Site for Parents
A new Web site for parents with resources and creative ways to help your
daughters make healthy choices that build and maintain strong bones.
About the Campaign
Powerful Bones. Powerful Girls.TM reaches girls
where they live and play. Find out more about the National Bone Health
Campaign, it's founding partners, and their roles in the campaign. Bone Health
Topics on bone health include, peak bone mass, osteoporosis, calcium, and
weight-bearing physical activity.
What are the States Doing?
Bone Health information and materials have been distributed to more than
14 states. A few examples of state programs can be found here.
Questions and Answers
Answers to frequently asked questions.
Resources and Links
Useful resources and links.
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